

First-person shooters (i.e Overwatch, Destiny) are the second most popular genre. These are games that tend to have quick download times, they're easy to learn and play, and can be played in short time increments throughout the day. Candy Crush, Angry Birds) are the most popular game genre. One-third of all mobile gamers are between the ages of 35-50. The average mobile gamer is about 36 years old. Today, games are played by almost every demographic in society. The average gamer is no longer the stereotypical adolescent male. Maintain notes for an app’s success are its ranking and consistency. The more time you can spend studying successful apps the better image you retrieve about their common traits and the desirability of users.

Studying about the successful apps and playing them as they will tell you volumes about the market. The first thing to do is to get the feel of the market.
